Special Events

The Last Word: Patron's Pam Dzierzanowski is Sipping Pretty

By Natasha Garber

She might be new to Patron, but Pam Dzierzanowski is no stranger to the spirits world. Before joining the New York office of Las Vegas-based ultra-premium...

Product Gallery: Smart Wallet

DataSafe Wallets from Anaheim Hills, Calif.-based Kena Kai uses lining with radio-frequency blocking to help keep personal information stored on RFIDs safe from wireless theft. ...

Guest Room: Fay Beauchine Makes an Impact

By Christine Landry

Fay Beauchine has come a long way from the day she was told her career options were secretary, teacher or nurse. Now she's the executive vice president...

Confetti: Grape to Meet You!

Network a new way with wine tastings. Santa Monica, Calif.-based Learn About Wine hosts classes, events and tours that incorporate...

The Last Word: Edward Gala of Xerox Stays in the Loop

By Natasha Garber

Edward Gala may have spent the entire 13 years of his corporate career at Xerox Corp., but that doesn't mean he has always served the same firm. With...

Galas: Zed Ink Wins with a Game Launch

By Natasha Garber

Buzz. It's what every marketing event pro craves and what every marketing event does its very best to generate. Double that for a beta launch preview...

Media Events Make Press Time

By Alexandra Gudmundsson

Members of the media see plenty of new products debut. It takes a new take on press previews to awe an audience that's been there and done that before....

Showstoppers: Booths That Stop Show-Goers In Their Tracks

By Lisa Hurley

The Mercedes-Benz exhibit at the North American International Auto Show, held in Detroit in January, got a chilly reception. And that's just what the...

JUDY ALLEN ON WINNING AT THE CORPORATE EVENT GAME

By Judy Allen

Many companies jump into holding business functions without considering what their competition has done, is doing and will be doing, and the caliber the...

TBA's Lee Rubenstein makes a direct connection with customers

By Lisa Hurley

Lee Rubenstein is moving fast. Named president and chief operating officer of Los Angeles-based TBA Global in January, the communications pro is on the...