BRAND IT AND IT'S YOURS

YOU DON'T ASK for cola when you're thirsty; you ask for or Do you want coffee or ? Would a plain shirt or one with your favorite sports team logo be more...

CONFETTI: ME Productions reviews challenges of creating event on remote Bora Bora

Mention the islands of the South Pacific, and images of crystal blue water, palm trees and deserted beaches come to mind. What you may not consider are shipping rates, transportation problems and power outages....

COVER STORY: EVENT PROS SHOW HOW TO SHOW IT OFF!

Nothing adds zing to a corporation's trade show presence like a live and often very lively special event. So say design pros along with their savvy marketing...

GALAS: BILL GRAHAM SPECIAL EVENTS ROCKS ALCATRAZ FOR T-MOBILE

An island party is the perfect occasion for tiki torches and tropical drinks, right? Wrong when the island in question in Alcatraz. With the infamous...

CONFETTI: SOMEONE'S IN THE KITCHEN DESIGNS A STYLISH STORE OPENING

Haute couture leaves many people cold. But in April, Tarzana, Calif.-based Someone's in the Kitchen helped guests warm up to the new location of a chic...

Guests are movie stars at Eventure bash

Party guests became movie stars at an event staged last night at Universal Studios Hollywood by Eventure ...

TAKING EVENTS ON TOUR

Staging a spectacular event is a feat in itself. Moving that event from venue to venue is far tougher. But taking corporate events on the road...

M&Ms make the hues news with ad launch event

The launch of a TV ad campaign for M&M candies was a sly blending of humor and branding at an event staged Thursday by Hollywood-based Rabin Rodgers Inc....

GALAS: EXTRAORDINARY EVENTS BUILDS HONG KONG'S BRAND

For the Hong Kong Travel Bureau's re-branding launch, it wasn't just the meaning of the message — that today's Hong Kong is a dynamic fusion of old and new, East and West — but the volume of the voice ...

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GUEST ROOM WITH TCI'S LINDA HIGGISON

Since her start in 1969 selling bus tour tickets at a Washington hotel, Linda Higgison has shown an uncanny ability to foresee and adapt to the evolving event and meetings industry. She is now CEO of Washington-based the TCI Companies, a multi-million dollar firm that ...

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