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CONFETTI: TIGER BEER EVENT GIVES LOCAL FLAVORBUILDING brand awareness is key to any successful event marketing campaign. So when Tiger Beer USA wanted to showcase its product to the central Florida... |
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CONFETTI: VEUVE CLICQUOT PARTY OFFERS TINY BUBBLESWHEN people think of champagne, the beverage's bubbles come to mind. So it's no surprise that Miami-based Touch Catering played up the fizz factor at... |
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EURO EVENTS CAR LAUNCH USES RIVERSIDE DRIVELUXURY-car dealers are hard to impress. Their stock in trade is high-performance cars, they are regular guests at high-octane parties. But when was the... |
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TRENDS IN PROCUREMENT: THE PRICING IS RIGHTAT the Industry Pricing Summit at The Special Event 2006, held nJan. 9-13 in Dallas, event pros discussed the methods they use to price their services... |
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GALAS: XV CREATES 'ONE' FOR THE RECORD BOOKSDESIGNING and constructing a venue to hold 5,300 corporate event attendees on scant notice would have been challenge enough for the team at Calgary, Alberta-based... |
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Tiffany party glitters in Beverly HillsWhen high-style architect meets high-end jeweler, it's a great excuse for a celebration. And that's just what Tiffany & Co. did on Sunday night, taking over a section of Rodeo Drive in Beverly Hills in front of its store to launch its Gehry Collection, designed by famed Frank Gehry, architect of L.A.'s Disney Hall and the Guggenheim Bilbao, Spain.... |
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GUEST ROOM: CATHI CULBERTSON ON THAT FORBES FINESSESHE came to New York looking for an acting career, but she is now a star of special events. As director of protocol and corporate entertainment for financial... |
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THE LAST WORD: RICHARD FOULKES TAKES THE ROAD LESS TRAVELEDHE may have stuck with one company for longer than most, but that doesn't mean Richard Foulkes has had just one career. Far from it, says the director... |
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GUEST ROOM: C.B. WISMAR ... AND FOR HIS NEXT EVENTAN architect of event experiences, including a 15-year stint at PGI Inc., C.B. Wismar made headlines in December with the news that he joined Minneapolis-based... |
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CONFETTI: IMAGINATION CREATES ONE ENCHANTED EVENINGHOGWARTS School of Witchcraft and Wizardry may be set in a remote Scottish village, but for the DVD and video launch of Harry Potter and the Prisoner... |
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