The Race Cooler Co., based in Merrick, N.Y., offers beverage coolers made from used NASCAR tires. Dubbed Racecoolers, each tire is different and features unique grease pencil marks from the pit crew and distinctive wear patterns. The cooler has padded metal handles, a drain plug and an aluminum base.

For more information, type in Reader Service Card No. 101 at www.freeproductinfo.net/se.