Everybody knows it. The party rental industry-the backbone of the special event industry-is big business. But just how big is it?

In our annual Rental Giants issue, we look at major party rental firms, both full-line and specialty rental. This year, we've taken a bigger step by including last year's rental volume, along with specific forecasts from each firm listed. (Note: All data have been provided by the companies.)

Despite an industry-wide appeal, not all firms we contacted chose to be listed. But we hope that by putting a spotlight on our industry, we can help demonstrate its importance and enhance its prestige. It's time for party rental to shine. -The Editors