Back in business: Corporate event pros note upward trend for ‘04


Share

After a turbulent few years, the corporate event marketplace is poised to get back in business.

According to an exclusive study conducted by Special Events Magazine in May, some 80 percent of in-house corporate event pros predict that their company’s spending on events in 2004 will be on par with or better than 2003 spending. A third of respondents say that spending will be up next year.

Slightly under a quarter of respondents said they plan to stage more special events in 2004 than in 2003. Nearly two-thirds said they will stage the same number next year as this. Eight percent said they will stage fewer events in 2004.

To purchase complete story, or the entire Corporate Events Study, visit The Meetings & Events Research Store brought to you bySpecial Events Magazine.

Want to use this article? Click here for options!
© 2012 Penton Media Inc.


Commenting terms of use blog comments powered by Disqus

MOST POPULAR ARTICLES

SPECIAL EVENTS POLL



RESOURCE CENTER

Eventline newsletter subscription     Sourcebook

Gala Awards     the Special Event 2011

free product info     ISES

Advertise     Classifieds

Facebook   Twitter   RSS Feed   Email

Browse Back Issues

March-April 2012 January-February 2012 November-December 2011 September-October 2011 July-August 2011 May-June 2011