THE LAST WORD: LARRY HANSON OF STARWOOD HOTELS

Taking a cue from the meeting and event clients who now more than ever are making ROI their MO, Starwood Hotels and Resorts Worldwide's Larry Hanson keeps a close eye on the effectiveness of his events ...

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GET ON THE ROAD TO MANDALAY BAY RESORT FOR THE SPECIAL EVENT 2004

It's no surprise to find a casino at a Las Vegas resort. And a spa. And great shopping. And restaurants. And a convention center. But sharks? The Mandalay Bay Resort & Casino in Las Vegas has all this and more, and it all will be available to attendees at The Special Event ...

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SITE LINES: SWEET MEET AT CONFERENCE CENTERS

Conference centers stage special events in style.

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SITE LINES: CHIC RESTAURANTS IN WHICH TO WINE AND DINE

Three great restaurants cater to event clientele.

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GUEST ROOM: MERV GRIFFIN OF THE GRIFFIN GROUP

Famous for more than 50 years, Merv Griffin has built a lengthy resume as a singer, actor, talk-show host and game-show producer. From its headquarters in Beverly Hills, Calif., his Griffin Group controls ...

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THE LAST WORD WITH TED ANDERSON OF THE SMITHSONIAN MUSEUM OF NATURAL HISTORY

When Ted Anderson started working for the Smithsonian Institution 17 years ago, private events were only a potential market. Today, the Smithsonian Museum of Natural History — just one of the institution's many facilities — does 75 “after-hours” events a year, says Anderson, who now serves ...

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PRIVATE PARTY: PRIVATE CLUBS STRIKE A DELICATE BALANCE BETWEEN ACCESS AND EXCLUSIVITY

THE BOCA LAGO Country Club, in Boca Raton, Fla., has just launched an advertising campaign designed to boost outside event business. But the club is treading carefully ...

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SITE LINES: MIND YOUR MANORS

More stately mansions make superb event sites.

The Flood Mansion, commissioned in 1915 by James Leary Flood — son of silver baron James C. Flood — and designed by architectural firm ...

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SITE LINES: ISLANDS ON THE SCENE

Running away to an island resort has tremendous appeal. Here are three appealing options: The Ritz-Carlton Kapalua, Hawaii; Kiawah Island Golf Resort, South Carolina; and The Aerie Resort, British Columbia.

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Food for Fetes: Beachy Menues Are A Shore Thing

A bash at the beach is always fun. And as this month's column shows, you don't need a real beach to throw a beach party. The Balboa Bay Club & Resort, a 132-room hotel and private club located on the water in Newport Beach, Calif., plays to its strength — a private beach — with its clambake menu.

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