GUEST ROOM: JILL CROSS, BEVERLY HILTON HOTEL

WHEN SHE LAUNCHED her career in hotel catering 17 years ago, Jill Cross had one aim: to be catering director of the Waldorf-Astoria in New York or the Beverly Hilton in Beverly Hills, Calif. The West Coast won when she joined the Beverly Hilton team in 1997. Here, she shares secrets of her special event success.

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The HOTEL Special Event Marketplace

EXOTIC VENUES ARE exciting, but for a dependable venue offering every event amenity, it's hard to beat a hotel. Yet there is little hard data on the significance...

REWARDING RESORTS

IN A MEETINGS and events market marked by restricted travel and tight budgets, there's no question that incentives still sell. According to results of...

THE LAST WORD: LAUREN FINE OF BOCA RATON RESORT & CLUB

“I NEVER, EVER PLANNED that this was where my life was going to take me,” says Boca by Design sales manager Lauren Fine about her event career. The New York native, who holds a degree in interior design, says she “didn't even think there was a market” for planning events ...

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