Creative Process Q&A with 24 Carrots Catering & Events

A recent article for Catersource Magazine pulled back the curtain on the creative process of 24 Carrots Catering & Events during a workshop for members of the International Catering Association.

"This past spring, 24 Carrots Catering & Events opened up the doors to their facility in Irvine, Calif. for an ICA workshop. Every member in attendance was blown away by their level of creativity and attention to detail in food, design, and service. At first glance, the agenda seemed like your run-of-the-mill workshop event. However, throughout the entire day and a half workshop, the 24 Carrots team pulled out all the stops, delighting guests with surprises and creative inspiration quite literally around every corner," the article begins.

No matter what sector of events you work in, getting a peak behind someone's creative process can be both inspiring and helpful for visualizing and problem solving. Read the full article to learn what went into making this themed workshop come to life, including the planning process, menu and design concepts, inspiration, and theme.

“Apples to Oranges” lunch menu featuring vibrant flavors with apple and citrus accents. Photo courtesy Lorely Meza