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He Said What?! How to Prepare for Controversial SpeakersHe Said What?! How to Prepare for Controversial Speakers
Five steps to managing the risks of booking a provocative speaker
Special Events
October 17, 2024
1 Min Read
When event planners decide to hire a potentially polarizing speaker, it's a high-stakes choice. While they can generate attention, sell tickets, and spark important dialogue, provocative keynotes also bring the potential for conflict, protests, and reputational damage.
To host a successful event with an opinion-splitting speaker, here are five steps that can minimize risks and keep things on track.
Think through the risks
Use planning calls and on-site rehearsals
Prep the audience, too
Immediately address inflammatory remarks
Have a dedicated team monitoring real-time feedback
Learn more about each step from the full article on MeetingsNet.
