The event team created eight vignettes.

The registration area was staged as an 1800s bakery with a backdrop of George Weston's bakery, where staff  welcomed guests. Barrels full of straw, antique baking tools and racks brought historical charm to the installation.

Shopping carts display the company's range of products now available in supermarkets.

A grand staircase hosts bushels of raw wheat and straw weaving in and out of grocery carts and baskets.

Establishing detail.

A re-creation of a early bakery.

Another view.

Originally, George Weston began his bread distribution with a horse-drawn wagon delivering and selling bread out of the back. Because this event was inspired by the evolution of the Westons' self-made industry, an original Weston Bakery horse-drawn bread wagon displayed Weston baked products.

For an artistic eye-catching touch, the exterior of the wagon was decal-ed in Ace Bakeries breads, baguettes and buns. 

To avoid warping, mold and product not adhering, the event team hot-glued each piece of bread and baguette to the wagon, then covered the entire finished piece in thin layers of clear lacquer.

Making the wagon more authentic and interactive, chefs dressed as bakers or delivery men served samples out of the wagon to guests. Framed photos and news clippings were placed beside each display to help tell the distribution story, from the very first route to today's intricate distribution model.

Beautiful displays of product ...

And another.

A pretty product display.

A display showcasing modern production methods.

Treats for guests.

Another view.