In the world of events, the people you know can truly transform your business. From vendor referrals to mastermind groups, a strong network is the key to pushing your business from good to great. The question, however, lies in how to maintain and...

While professionals in the service industry are widely trained for the ability to try and say "yes" as much as possible to a client, there are times we have to say "no." ...

It’s an ongoing refrain, and it’s getting louder.  Timelines for live meeting production and associated budgets are shrinking. And the pressure is still on to deliver on desired outcomes. You need to create experiences that impact...