Tips on building customer loyalty RENTAL COMPANIES make most of their profits from repeat customers. But earning customer loyalty isn't easy in today's competitive market. Here, five rental company officers tell Special Events Magazine how they...
THANK YOU for voting on issues near to my heart. No, not your vote on national issues in America's Nov. 7 general election. I mean your vote on issues of Special Events Magazine...
Time spent costing pays Any time financial statements are being reviewed or the discussion turns to operating costs and controls, the concern over food cost is always a prime focus for our clients. When we ask about food cost, the answers are...
HOW TOP EVENT PROPERTIES WORK THEIR MAGIC SOME OFFER NATURE'S SPLENDOR. OTHERS PROMISE BIG-CITY BUSTLE. STILL OTHERS ARE TOPS WITH PROPS AND DECOR. TO LEARN WHICH HOTELS AND RESORTS ARE TOP CHOICES FOR STAGING SPECIAL EVENTS, SPECIAL EVENTS...
AT THE FIRST Zoofari! fund-raiser organized by the Louisville [Ky.] Zoological Society, a video of an endearing 2-year-old lion named Trapper inspired guests to "adopt" him, as well as other Louisville Zoo animals, during the animal auction...
OK, so maybe a rock isn't necessary, but with scissors, paper and a little time, you can create innovative centerpieces, party favors and decorations with Sandra Lounsbury Foose's book "Simply Super Paper." Under chapter headings such as Frost...
Matthew David Events turns a run-down stadium into a field of dreams for a company picnic BLOOMBERG, a New York-based financial company, turned a run-down stadium into a colorful theme park with the help of local floral and event designer Matthew...
All Eyes on L.A. CAPITALIZING ON ONE of Southern California's warm July evenings, MPI's 2000 World Education Congress held its welcome reception in the open-air plaza of the Performing Arts Center of Los Angeles County. For the more than 3,100...