Thinks balloons are strictly a DIY, kid-event accessory? Think again.
Thanks in part to cool hipsters and maybe a little inspiration from avant-garde artist Jeff Koons, balloons are making the leap into events for grown-ups. The Wall Street Journal this week touted the rise of the “artisanal” balloon installation, which is often designed to stay in place beyond the party. Another trend: mixing floral into the balloon display:
“The staple of children’s birthday parties is on a creative hot streak incorporating confetti, flowers, unicorn kits and more … Long gone are the days of a simple, primary-colored balloon tied to the back of a chair. Whether or not the birthday party staple needed reinventing, we now live in a golden age of balloon innovation. Decorators are lining doorways with balloon garlands and filling ceilings with black, marbled balloons for black-tie weddings, all to meet customer demand for Pinterest-worthy parties and settings worthy of Instagram likes …. ” The Wall Street Journal
