Important new products and trends for special event professionals including in FX, special effects, floral, lighting, linens, props, tabletop items, technical support and tents
Leading tent manufacturer Aztec Tents, based in Torrance, Calif., announced Thursday that it has acquired the manufacturing assets of Anza Tents, also based in Torrance. Terms were not disclosed.
Along with its existing brands and product lines...
Excess is out, thrift is in. Even party hosts with big budgets are shying away from lavish spending in the face of dour economic news. In Part II of our “Save Me the Money!” series, event rental experts share how they help their clients cut costs...
Developed in response to customer demand, Torrance, Calif.-based Aztec Tents offers a new line of "Tidewater" sailcloth tents for fair-weather events. With their sculpted peaks and eaves, the tents offer nautical flair to events, while the "no va...
Billing itself as the "photo booth without the photo booth," LA Photo Party brings a professional, four-light mobile photo studio to events ranging from bar and bat mitzvahs to weddings, corporate events and fundraisers. Funny props including hat...
For a handful of event industry notables, the business is in their blood. Twenty-year rental veteran Dan Nolan is one such event pro. Nolan started working for his family operation — the Chattanooga Co., launched in 1934 — in 1988. He earned $3.3...
Economic slumps tend to quell that want-it, need-it, gotta-have-it feeling. But some new inventory items are necessary even in tough economic times. Rental experts haven't tossed their 2009 wish lists in the trash, but they have pared those lists...
Angela Pennington has a job unique in special events. As vice president of inventory for Los Angeles-based powerhouse Classic Party Rentals, she is responsible for inventory in Classic's massive 34-warehouse system. Armed with an MBA from UCLA's ...
The spooky economy has everyone scrambling to pull in revenue, and many rental operators are turning to discounting to hold on to business. According to the 2009 Event Rental Forecast, developed by Special Events Magazine, 13 percent of rental op...
It is probably safe to say everyone in the rental business has experienced a business situation that involved discounting. If our competitors do it, we rail about how destructive tactical discounting is and how it destroys value; we also wonder w...
