THE way former rock-band member David Fischette tells it, his event business had a somewhat surprising start. “Our band had a financial backer who had purchased us a huge sound system. {The} trouble was that he also paid for our rehearsal studios...
Celebrity event planner David Tutera has put his signature flair into a new book — “Big Birthdays: The Party Planner Celebrates Life's Moments.” No aspect of planning a birthday party is left unexplained in this lively book, which features 10 mil...
WITH sponsors to accommodate, A-list guests to please and a high-profile client to provide with a profitable party, the Lakers Youth Foundation Casino Night is one tall order. That's why Los Angeles-based Along Came Mary relied on its greatest st...
TOO costly, too cumbersome — that's the opinion most event rental operators hold of bar-coding, the inventory management system that uses scanners to read an item's identifying labels printed with “bars,” or lines. This data is fed into various s...
TIME FOR A CHANGE
Hotel giant Starwood has been undergoing some giant changes in its corporate structure, and wanted a theme of change at its Global Conference, the biennial event that brings together 1,700 general managers and owners from aroun...
THEY may not be paying customers, but make no mistake — event pros' own children are nothing less than VIP clients. Their unique personalities and tastes — combined with their elders' expertise — make for some of the most memorable children's...
The thirst for incorporating healthy lifestyle trends into meetings can be quenched with tea. Numi Organic Teas suggests combining tea tasting with meetings to create a soothing environment that will encourage mingling, networking and de-stressin...
THIS issue marks the kickoff of Special Events Magazine's 2006 Gala Awards competition. You'll find the entry form on pages 58-59.
I hope you will enter one of your recent events. It's good mental exercise to analyze how you put an event togethe...