A rundown of what to expect during wedding season this year, including a focus on diversity, the "pintimate" wedding, and incorporating technology into the big day.
Check our these "Inclusive Tips for Client Consultations" that you can implement in your business to ensure that every lead that walks in the door feels welcomed and appreciated.
With vaccine distribution hinting at a full return of events in 2021, it could very well end up being quite a busy season as the industry makes up for lost time.
There are real and genuine ways a business can attract diverse clients without tokenizing any race, ethnicity, religion, gender, or sexual orientation.
Tomorrow, January 6, 2021 CAPE is calling on ALL wedding professionals to upload a 0:15sec-1:00min story to their website, describing how the ban on wedding receptions has impacted you.
With over 40% of couples proclaiming their intent to be together forever between Thanksgiving and Valentine’s Day, you need to set your marketing systems up to capture the rush of newly created leads.
With 2020 in the rearview mirror, the unofficial color authorities at Pantone have announced their Colors of the Year: soft, steady Ultimate Gray and cheerful, sunny Illuminating. In an effort to leave behind the 2020 blues, this color combination...
There’s always a lot of hype surrounding the onboarding process and how to welcome new clients into your brand experience effectively yet, there is not as much attention given to offboarding, even though how you leave them is just as important as...
This year’s weddings (and likely next year’s) are taking place at small-but-significant locations that are as safe as they are beautiful. For couples, this means they don’t have to sacrifice their design ideas for a shorter guest list.
![Renee Dalo[1].jpg](https://www.specialevents.com/sites/specialevents.com/files/styles/tax_thumbs_standard/public/Renee%20Dalo1.jpg?itok=Gc0W4wnz "Renee Dalo[1].jpg")
