My last “Editor's Page” saluted veteran event companies celebrating milestone anniversaries this year, and I'm embarrassed I left out Mona Meretsky, CSEP, on 25 years heading COMCOR Event and Meeting Production in Fort Lauderdale, Fla.
A year-en...
Little things mean a lot. It's certainly true in event decor, where an exquisite detail can captivate even the most jaded guest. Here, five designing women share how a carefully chosen accent turns a look from “fine” to “fabulous...
In a year when the economy bottomed out and companies pared back, many felt that the only way to save their events was to strip them to the bare bones with “extreme measures” being the justification. Decreased budgets led to some interesting...
As the holidays approach, it is a time to be grateful — grateful for family, friends, good health and strength in difficult economic times. I don't think I've met one person, in any industry, who has not been impacted by the economic downturn. Yet...
PREPARING FOR THE CSEP EXAM
Folks always express to me their interest in earning the Certified Special Events Professional designation. While they understand the importance the designation has in our ever-growing and increasingly competitive ind...
When business is good, many business owners barely have the time to manage current growth, let alone plan strategically for the future. Ironically, economic slowdowns offer owners and executives something incredibly valuable: time to think. Change...