When the going gets tough, Lena Malouf, CSEP, gets going. Malouf, an international event specialist based in Sydney, Australia, credits a severe recession in 1990 for helping her focus on expanding her floral business into the special event...
INNOVATIVE DESIGN wowed 400 guests at a recent gala held for a new hotel management company at The Westin Harbour Castle in Toronto. "We wanted to give the event a futuristic edge without looking like a Star Trek set," says Richard Cadoret...
Caterer Joann Roth, founder of Tarzana, Calif.-based Someone's in the Kitchen, came to Special Events Mag-azine with a question. She values her employees and wants to offer them benefits that they will value. We asked compensation and benefits...
ASK PROFESSIONALS in the incentive travel industry to discuss trends and you're likely to hear differing opinions. But one thing they will agree on is that the incentive travel business-the practice of rewarding employees with tr ips rather than...
Woodstock '99, a four-day outdoor music festival held in July in Rome, N.Y., was not all about spreading good vibes for Lexington, Ky.-based Lundy's Special Events, which together with New York-based Ogden Entertainment sold concessions to the 250...
ADD SOME DRAMA "I believe there is more drama within corporate walls than can ever be portrayed in a theater. In corporate meetings, I foresee more dramatic relief, creative breaks and thematic flow, all followed by complementing events." ...
Intertec Exhibitions, the parent of The Special Event and sister company to Special Events Magazine parent Intertec Publishing, has set the dates for the 2001 show: Jan. 11-13 in New Orleans. The Special Event 2000 takes place Jan. 12-15 in San...