The adage “go big or go home” seems to be the consensus among event designers when it comes to gala decor. “There’s no middle ground,” says Leslee Bell, partner at Decor and More, Oakville, Ontario. “People are realizing it takes money to make money. And the results speak for themselves—those who are putting on over-the-top events are getting over-the-top financial results.” Shelly Tolo, president of Seattle-based Tolo Events, agrees: ...

Register for Immediate Access

SIGN IN TO ACCESS THIS ARTICLE

By registering for Premium Content on Special Events, you can gain instant, insider access to news, articles and reports created just for special event professionals. Registering is FREE, easy and quick, and it helps us develop better editorial for you.

Already registered? here.