News and trends in special events including bar mitzvahs, bat mitzvahs, birthday parties, Sweet 16 parties, debutante balls, corporate events, awards programs, fairs, festivals, galas, fundraisers and green/eco events.
Generation Y demands marketing attention, and they deserve it. By 2020, 46 percent of the workforce will consist of millennials. For this dominating demographic a traditional workplace isn’t enough, and neither are traditional corporate events. It takes more than a fancy venue to get this crowd genuinely engaged, but tailoring your approach to include millennial-specific features can change that....More
They don't hit till 2016, but the big Democratic and Republican national conventions will bring lots of events to their host cities—and local event pros are already at work trying to win the business...More